Tage der Kommunikation 2018 - Rovinj

Rovinj - Donnerstag, 12.04. - Sonntag, 15.04.2018.

Programm des Festivals "Tage der Kommunikation 2018 - Rovinj"

12.4. (Donnerstag)

DVORANA A

12:00 - 13:00 PREPORUKA DIREKTORICE PROGRAMA:
Laura Sophie Dornheim, Head of Communications, Adblock Plus (DE)
The Dilemma Of The Online Advertising Ecosystem

13:15 - 13:45 Hermes Holm, PR expert, PRIME Weber Shandwick (SWE)
Between Purpose And Public Affairs

13:45 - 15:15 Stanka za ručak

15:15 - 15:50 Christoffer Malmer, Co-Head Corporate & Private Customer Division, SEB (SWE)
The Future Of Banking: Communication Based On AI, Machine Learning And Automation
POWERED BY Embassy of Sweden

16:00 - 16:45 Alemsah Ozturk, CEO & Chief Happiness Officer, 4129Grey (TR)
How To Manage A Culture Of Creativity And Innovation

17:00 - 17:30 James Kirkham, Head of COPA90 (UK)
The Disrupted World Cup

DVORANA B

15:15 - 16:00 DEBATA: Koliko vjerujemo medijima?
Anđela Buljan Šiber (iZone) vs. Goran Gavranović (24sata), moderator: Luka Duboković (BBDO Zagreb)
Spark The Debate by HEP

16:15 - 17:15 PANEL DISKUSIJA - HUOJ: Non-native advertising
moderator: Ana Tkalac Verčič (HUOJ)

DK LOUNGE

15:15 - 16:00 PREZENTACIJA: Zašto webovi failaju?
voditelj: Vanja Bertalan (web.burza)
POWERED BY web.burza

16:15 -17:30 PREZENTACIJE YOUNG LIONS FINALISTA: Young Lions finalisti - mlade nade industrije

17:45 - 18:45 [PPP] PIVA POSLIJE PROGRAMA: Agencijske naknade
domaćica: Andrea Štimac (HURA)

LONE CLUB

21:00 - 5:00 No deadline party
DJ-i: Rea & Bizzo

13.4. (Freitag)

DVORANA A

11:00 - 11:30 PREPORUKA DIREKTORICE PROGRAMA:
Brad Parscale, Campaign Manager, Donald J. Trump presidential campaign (USA)
The Future Of Data-Driven Advertising

11:30 - 12:15 INTERVJU: Brad Parscale
voditelj: Davor Bruketa (HURA)

12:30 - 13:00 Kodi Foster, Senior Vice President of Data Strategy, Viacom (USA)
Fostering A Better World: How Corporations Can Drive Tech For Good

13:15 - 13:45 PREPORUKA DIREKTORICE PROGRAMA:
Susan Credle, Global Chief Creative Officer, FCB (USA)
What Got You Here Won’t Get You There
POWERED BY zadovoljna.hr

13:45 - 15:15 Stanka za ručak

15:15 - 15:45 Morag Myerscough, Artist, Designer, Studio Myerscough (UK)
Forever Finding
POWERED BY Addiko bank

16:00 - 16:45 Susan Bennett, Original Voice of Siri (USA)
Accidentally Famous
POWERED BY Hrvatska turistička zajednica

17:00 - 17:45 PREPORUKA DIREKTORICE PROGRAMA:
Mr. Bingo, Illustrator, Artist & Twat (UK)
Alternative Ways To Make A Living

21:00 - 22:30 DODJELA NAGRADA: Effie Croatia & Mixx

DVORANA B

11:15 - 12:45 RADIONICA ZA STUDENTE: Jesi li i ti medijski (ne)pismen?
voditelj: dr. sc. Lana Ciboci (Edward Bernays Visoka škola za komunikacijski menadžment)

13:00 - 13:45 DEBATA: Krastavac ili dinje: spol/sex u oglasnoj industriji
Damir Ciglar (Imago Ogilvy) vs. Ida Pandur (EY), moderator: Rajna Cuculić (MediaCom)
Spark The Debate by HEP

13:45 - 15:15 Stanka za ručak

15:15 - 16:45 PREZENTACIJE EFFIE FINALISTA: Effie - ideje koje rade

17:00 - 17:45 PREZENTACIJA: Lekcije o kriznoj komunikaciji iz nuklearnog reaktora
voditelj: Kristina Laco (Komunikacijski ured Colić, Laco i partneri)

DK LOUNGE

11:00 - 12:00 SEMINAR: GDPR kao razvojni mehanizam poslovanja
voditelj: Stjepan Perko

12:15 - 13:45 RADIONICA ZA STUDENTE: Direct(ly) Digital
voditelji: Sanja Lalević-Cvetković (Direct Media Srbija) i Vedran Petranović (Direct Media Hrvatska)
POWERED BY Direct Media

13:45 - 15:15 Stanka za ručak

15:15 - 16:00 PANEL DISKUSIJA: Uloga esporta i gaminga u marketingu kao sportu budućnosti
moderator: Ivan Brezak Brkan

16:05 - 17:35 RADIONICA ZA STUDENTE: Botovi su ovdje da ti otmu posao!
voditelji: Momir Zmijanac i Mario Mikić (web.burza)

17:45 - 18:45 [PPP] PIVA POSLIJE PROGRAMA: Beer, Lies & Data Protection
domaćin: Daniel Ackermann (Degordian)

L (OKACIJA)

23:00 - 5:00 Fala bogu nije Tomo Ricov
DJ: Ozren Kanceljak

LONE CLUB

23:00 - 5:00 Fala bogu nisu '80-e
DJ-i: Rea & Bizzo

14.4. (Samstag)

DVORANA A

11:00 - 11:45 Oliver Kibblewhite, Head of Special Projects, Rewind (UK)
Why VR Is The Ultimate Brand Engagement Tool

12:00 - 12:30 Jayanta Jenkins, Global Group Creative Director, Twitter (USA)
Trying To Be Cool (As A Brand) Is Uncool

12:45 - 13:45 PREPORUKA DIREKTORICE PROGRAMA:
Graham Fink, Multimedia Artist and Award-Winning Creative (UK)
Can An Analogue Chicken Lay A Digital Egg?
POWERED BY Hrvatski Telekom

13:45 - 15:15 Stanka za ručak

15:15 - 16:00 Steve Lok, Head of Martech & Ops, The Economist (UK)
Weapons Free: How To Use GDPR To Protect Or Annihilate In The War On Data

16:15 - 17:00 Gabriela Lungu, Integrated Communications Leader, WINGS (CZ)
Leading For Creative Excellence – What PR And AD Pros Could Learn From Each Other

21:00 - 22:30 DODJELA NAGRADA: IdejaX & Young Lions Croatia

DVORANA B

11:00 - 12:30 RADIONICA ZA STUDENTE: Trick or Treat?
voditelji: Andrea Lučić i Dijana Najjar (Ekonomski fakultet Zagreb)

12:45 - 13:45 PREZENTACIJE: Grand PRix finalisti 
voditelj: Krešimir Macan

13:45 - 15:15 Stanka za ručak

15:15 - 16:45 SEMINAR ZA STUDENTE: Na kreativcima svijet ostaje
voditelji: Ivan Tušek (Degordian) i Andrej Virant (Size)

DK LOUNGE

11:45 - 12:00 PREZENTACIJA: B-report & B-active
POWERED BY Marketing magazin

12:15 - 13:45 SEMINAR ZA STUDENTE: Kako dobiti posao u agenciji?
voditelji: Ružica Vrdoljak Ličina (404) i Vjeko Srednoselec (iProspect, Dentsu Aegis Network)

13:45 - 15:15 Stanka za ručak

15:15 - 16:45 SEMINAR ZA STUDENTE: School's Out! Now What?
voditelji: Duje Kundid, Šime Živković i Petar Čerina (SeekandHit)

17:00 - 18:00 [PPP] PIVA POSLIJE PROGRAMA: From Freelancer to Influencer
domaćini: Matija Raos i Karla Andrić (HDNP)

L (OKACIJA)

23:00 - 5:00 Ambasador party
DJ-i: Tom Bug & Yakka

LONE CLUB

23:00 - 5:00 Tomo Ricov i '80-e
DJ: Tomo Ricov

Für wen: neue Besucher, Kunstliebhaber, geschäftsleute

Was tun: Informationen, Architektur, Musik, Film, Theater, Kunst, marketing